What Is The BE Coaching Academy?
Are you ready to transform your passion for fitness into a thriving career as a Personal Trainer? Look no further!
At Body Ethics Coaching Academy, our mission is to cultivate a new generation of exceptional fitness professionals by providing comprehensive Personal Training courses that prioritise long-term success in the industry.
We go beyond mere qualification, aiming to empower our students with the knowledge, skills, and business acumen necessary to not only become top coaches but also to thrive in the ever-evolving fitness landscape.
Our Lv3 Personal Training Diploma is not just a course; it’s your ticket to becoming a standout professional in the industry.

Sign up to our newsletter
Socials
Paul is a lovely guy, very knowledgeable, encouraging and patient. His sessions are fun and very productive.
I absolutely love Body Ethics. Being a 60 year old woman, the thought of walking into a gym and starting my fitness journey was daunting, but I soon realised with the help from Shane, it’s the best thing I have ever done, just wished I’d done it years ago! It’s not a cliche, everyone is really friendly and helpful there. Would highly recommend.
Paul is a fantastic personal trainer who has a wealth of knowledge across many disciplines such as martial arts, organic food and more. Couldn’t recommend higher, great holistic approach to health and fitness.
I have been training at Body Ethic for couple of years now, facilities are brilliant and all staffs extremely competent and friendly. I also started a training/nutrition journey with Shane about 2 months ago. What can I say, competence, availability and professionalism. Listens to your needs and creates a tailor-made path that allows you to express yourself at your best and which above all is sustainable over time. You will never feel anxious and listless about training, but it will simply be a pleasure to train. Highly recommended
Shane and the team are the best in the buisness. There isn't another choice that comes close.
This place just feels like home I’m over 2 years at this place and I won’t leave everyone’s friendly the gym equipment spot on the environment is brilliant all pts are very helpful even when there not training you, the people training in the gym are great to, this is the place to be!!
Paul has been my personal trainer for four months and has listened to what I want to achieve by styling my workouts around my commitments that will give me the results I seek without over-stretching my capabilities. I have felt more energised and fitter and the monthly photos show how my body shape has improved in just a short time.
Paul has been a first class PT from the very start. Super knowledgeable and has helped me to totally transform my life. Highly recommended!
I joined Body Ethics Gym last year, and I have to say, it’s been a transformative experience. From the moment I walked in, I was impressed by the clean, well-equipped facility and the welcoming atmosphere. The gym offers a wide range of modern equipment and a variety of classes that cater to all fitness levels.One of the standout features of Body Ethics is Coach Shane. His expertise and passion for fitness are evident in every session. Shane’s approach is personalized and encouraging, making each workout both challenging and enjoyable. He takes the time to understand each member’s goals and tailors his coaching to help them achieve their best.
Brilliant Gym! Highly recommend Body ethics. Shane and the team are very Polite, Knowledgeable and promote confidence throughout. The Gym is very up to date, clean and friendly place to be. You won't be disappointed. Wether your going for a personal training session or a workout with a friend, Body ethics is the place to be!!
I really appreciate the way Paul understood my own goals, accepted my own levels of fitness, and set about improving and pushing them! He always encourages and supports you to go the extra, and I find myself doing more than I thought I was capable of - certainly more than I would have done on my own. Paul is very knowledgeable, inspiring and a great guy. Highly recommended!
I highly recommend Body Ethics! My trainer is Guilia, She is an amazing personal trainer who is incredibly supportive and motivating. From the start, she made me feel comfortable while still pushing me to challenge myself and stay focused on my goals.Guilia always brings great energy to every session and genuinely cares about helping her clients improve. She takes the time to guide me through each exercise, making sure my form is right and encouraging me to push a little further every time.Thanks to her support and motivation, I feel stronger, more confident, and much more committed to my fitness journey. If you’re looking for a trainer who truly cares about your progress and helps push you towards your goals, I definitely recommend Guilia at Body Ethics and to add body ethics is one of the best gym in gym I love the vibe and community at body ethics.
I'm not a regular gym person - I tend to exercise outdoors - however I wanted a focused 3 month 1:1 strength programme. Paul was my 1:1 personal trainer, he was really knowledgeable and made a great programme for me. The range of equipment is amazing and I am so pleased with the results. Paul always made the sessions enjoyable. All the staff are so friendly and helpful. I'll be back for another winter strength plan.
Been to a few gyms in hitchin and this one great. Brilliant vibe from the people in there training and the staff are very professional and are there if you have any questions needing to be asked. I would say if current gym membership coming to a end the come and try out Body Ethincs before renewing
I love body ethics and more specifically I love my PT Giulia 💖 I’ve been training with her for nearly 6 months now and I’ve noticed a massive difference in my physique and strength. She focuses on my goals, listens and changes things accordingly and most importantly empowers me 🥰 i now know how to do exercises independently and actually go to the gym by myself, so happy especially as I used to be so shy at the gym. I never thought I would become a gym girly but I am! 💪🏽 it’s a supportive gym environment, love the equipment and it’s even better because of my lovely PT 💕
Paul is an encouraging and supportive coach with a wealth of knowledge. He gently coaxes a little more out of every session. I went to him after a full knee replacement and he has returned my knee to a strength I would not have expected at the begining of our sessions. He adapted the training sessions to suit my needs every session. My balance is 100% improved. I will be back in a few months after my second knee is replaced. Thank you Paul!
Great gym with a wide variety of equipment and really friendly staff. Always a good atmosphere definitely recommend.
Great gym with good facilities and a strong community feel. Everyone’s friendly, and the staff are helpful.
Paul is as genuine as it comes, he will support you in whatever your goals are and give the best advise to achieve said goals. He is also a absolute wizard in bjj and good luck with a roll. He will be kind but brutal. If that puts you off it shouldn't, lean into it.
Body Ethics Gym has honestly made a huge difference to me. I struggled quite badly with anxiety, and walking into a gym used to feel overwhelming—but coming here has helped me overcome that and build real confidence in myself. The staff are genuinely supportive, the atmosphere is welcoming, and you never feel judged. It’s more than just a gym, it’s a place that’s helped me mentally as well as physically.
If I could give Body ethnic A 10 star rating I would the staff are so welcoming And professional and helpful The establishment itself is very impressive with all the classes and sessions it’s amazing and they really do make you feel like family :)
Body ethics is the best gym in Hitchin to achieve your fitness goals! An amazing place to workout with professional trainers and staff who will support you through your firness journey! Great equipment and facilities too. Completely satisfied with the service and would highly recommend!
Great gym, staff are all friendly and really knowledgeable. Equipment is all in good order and clean.
Been a member of Body Ethics since its opening, and having tried pretty much every other gym in the area its safe to say I've found my home. Great gym with all the equipment you need, always clean and uncluttered. All the staff are top people, super friendly, knowledgeable and always happy to help and give advice/assistance. Great job by Shane and his excellent team on building this place up and setting the industry standard!
If you're a woman who's trying to get into the gym and find all the exercise machines, dumbbells etc a little overwhelming, Giulia is your gal! I went from not knowing anything about gym equipment and exercises to exercising consistently 4 times a week!
I have trained here since its birth and loved every session! I owe BODY ETHICS and it’s helpful staff for the physique I’ve attained.
Great gym, the staff always greet you with a smile and can’t do enough for you and are always on hand if you need a bit of advice, weather it be with training or nutrition.
Shane is phenomenal, such great experience and passion for what he does - and Body Ethics is a great base, never crowded & equipment always available. Highly recommended!!
Premium quality gym. Plenty of equipment which is all clean and well maintained. Huge functional fitness area. The team are really friendly and gives off family vibes.
Parents have just moved to Hitchin and I visit them from Amsterdam. I needed a gym with all the right equipment and could easily park. Great gym with all the equipment you need (the Watson stuff is particularly cool) and the staff are really friendly too.4 min from my parents house, easily my gym of choice when I'm over.Pre workout / post session protein shakes are all fairly priced too and the place is incredibly clean.5 stats for everyone that works there. Cheers!
As an amateur footballer I kept getting injured and always found weight training impossible to balance with my work, football and running. Paul helped build me a plan that not only works alongside my other activities but compliments them as well.I started with Paul 4 months ago and completed a 3 month plan we agreed. Since then I've not once been injured (trust me when I say that's a big thing for me!), and I'm arguably in the best shape of my life. The plan and motivation Paul gave me is something I'm incredibly happy with. I would recommend him to anyone
I’ve been a member of Body Ethics since it opened in 2019 and it’s honestly so much more than just a gym to me!I have a young son with autism who takes up all my time and being able to come here and feel safe, happy and positive means so much.Everyone’s really friendly, no judgement at all, and you can just come in, do your thing and not feel out of place.The trainers are really knowledgeable and always happy to help and give advice. It just makes it a really easy place to be.I really look forward to going, which says everything really. I wouldn’t go anywhere else.
Having not been to gym for 5 years I’d lost confidence and a lot of muscle and my mobility was declining. I started PT with Shane 6 weeks ago and the difference has been life changing. Shane is so incredibly knowledgeable and supportive and gives me the confidence to step outside my comfort zone. I have seen great results already and my mobility has already improved and my knee pain has disappeared. I am loving the gym. It’s such a friendly and inclusive place. I love it.
I’ve spent years trying different gyms, but I always ended up quitting because they made me feel so anxious and uncomfortable. Body Ethics is the first place where I’ve actually felt at ease. All the coaches are brilliant, they’re friendly, really know their stuff, and there’s no intimidation factor. I can’t recommend this place enough!
Gym is well managed and always has equipment available so no waiting for ages. Equipment is decent and lots of weights for those that need extra. Gym is a friendly place all staff are very welcoming. Those who attend are equally friendly there is a good mix of men / women of all sizes and ages. I signed up to the transformation program for 12 weeks. Shane was my coach, he helps get the best out of you. Starts with a mobilisation assessment checking for mobility and any injuries. Shane does his very best so you don’t hurt yourself - very considerate. When you start Shane prepares workouts he has been flexible especially as I have young children and is not always easy to commit to advance dates/times. Not ideal for him but has moved my slots around. Shane not a coach who shouts he really makes you feel comfortable and gives constructive feedback. There is also an app which is great it monitors everything’s and gives you workout plan with videos. If you’re unsure I would say at least pop in a speak to Shane, he is not a sales man so doesn’t pressure you into anything. Give the mobilisation assessment a go… I highly recommend it.
At Body Ethics Gym in Hitchin, dormakaba UK found a seamless blend of fitness and flexibility tailored to our business needs. From accommodating various fitness levels to offering bespoke yoga sessions, Body Ethics Gym provided the perfect environment for our team's wellness journey!The gym's personalised approach ensured that every workout and yoga class met our specific requirements, making us feel supported and motivated. The state-of-the-art facilities and attentive staff further elevated our experience.Body Ethics Gym in Hitchin exceeded our expectations, demonstrating a commitment to excellence and adaptability that sets them apart in the fitness industry.
I joined Body Ethics in February and it’s been fantastic, the best gym I’ve been to with a great atmosphere. Lovely staff, great equipment and coaching programs to fit everyone’s needs.
Extremely knowledgeable & helpful.Paul has allowed me to unlock a large portion of my potential, very grateful.
Great gym with great trainers and a great atmosphere. It has all the facilities and equipment you need. Having trained at various gyms over the years body ethics is by far the stand out gym in the area. I would highly recommend to anyone looking to join or change gym.
Love this place. Really friendly staff. Great equipment and a really good atmosphere.
Love this gymmm🤩 especially Lisa!! Thanks for always looking after me 🖤
Giulia is an incredible personal trainer – confident, strong, and genuinely lovely to work with. From day one, she’s pushed me to go beyond what I thought I was capable of, always keeping me motivated and focused. Every session is challenging (in the best way!), and she really knows how to put you through your paces while still making it enjoyable. Her energy is infectious, and her support makes a huge difference. I’ve seen real progress thanks to her guidance and encouragement. Honestly, she’s the best, and I couldn’t recommend her more highly!
© 2026 Body Ethics Gym. All rights reserved
Website Design By Creative Critters Agency


